Meta has officially launched its new AI-powered smart glasses, developed in partnership with Ray-Ban and Oakley, at the Meta Connect 2025 event. The highlight is the Meta Ray-Ban Display, which combines a 12MP camera, built-in full-colour display, and AI integration for video calls, messaging, and hands-free interaction.
The glasses pair with a neural wristband, letting users send messages with simple hand gestures. CEO Mark Zuckerberg described the innovation as a “huge scientific breakthrough,” positioning it as a major step in bringing Meta AI into everyday life.
The new model, priced at $799 (£586), costs significantly more than Meta’s previous smart glasses. Analysts believe this higher price may limit its mainstream appeal compared to earlier Ray-Ban models, which were successful for being stylish, affordable, and easy to use.
Meta is investing hundreds of billions of dollars in AI, building data centres nearly the size of Manhattan, and recruiting leading engineers to develop superintelligence technology that could outperform humans.
Despite these innovations, Meta faces growing criticism. Families and child-safety activists recently protested outside the company’s New York headquarters, demanding stronger protections on Facebook, Instagram, and WhatsApp. Meanwhile, ex-Meta researchers told the US Senate that the company allegedly ignored internal findings about the risks of VR products for children. Meta has denied these claims.